The book includes a very helpful and well chosen set of exemplary readings, and clear guidance on further reading and activities. The package as a whole is an invaluable introduction to any student trying to get to grips with the social study of the mass media' - Professor Peter Golding, Loughborough University. Undergraduates are often very media savvy and have an intuitive mastery of their symbolic environment. Analytic understanding, however, is another story and that is precisely what this book offers. Devereux takes the students on a reading tour through production, text and reception asking them to bring their own knowledge along' - Liesbet van Zoonen, University of Amsterdam.
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Goodreads helps you keep track of books you want to read. Want to Read saving…. Want to Read Currently Reading Read. Understanding the Media. Other editions. Error rating book.
Refresh and try again. Open Preview See a Problem? Details if other :. Thanks for telling us about the problem. Return to Book Page. Preview — Understanding the Media by Eoin Devereux. Understanding the Media by Eoin Devereux. How much of our media experience is shaped by the profit motive of media conglomerates? How much do we have freedom and power as members of an increasingly fragmented media audience?
How do music, television and social media influence what we understand about friendship, fun, political events, democracy, globalization and even our own selves? This book teaches students how How much of our media experience is shaped by the profit motive of media conglomerates? This book teaches students how to ask critical questions of the media, and gives them the analytical tools to answer those questions.
Students will gain a rich understanding of how the media play a role in society, both in giving pleasures and creating power relationships. Equipping students to become critical thinkers, Understanding the Media Teaches the theoretical foundations and key concepts students need to get started on their own media studies Shows the 'how to' with guided exercises and reflections Improves essay writing with a guide to the research literature Helps students take learning further with guided free online readings Brings concepts to life with examples and case studies on everything from Harry Potter and Big Brother to the Occupy movement.
This is an essential guide to the how and why of understanding the media, perfect for students in media studies, sociology, cultural studies and communication studies.
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Readers also enjoyed. About Eoin Devereux. Eoin Devereux. Books by Eoin Devereux. As dedicated readers already know, some of the best and most innovative stories on the shelves come from the constantly evolving realm of young ad Read more Trivia About Understanding The No trivia or quizzes yet.
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Understanding the Media
He was also recently selected by SAGE to present a series of short video lectures on a range of themes including the work of Stuart Hall; Fandom; Ideology and Media Representations of Poverty for their Media and Communications tutorials and case study videos. He tweets daily as drdevereux and in his spare time DJ's, organises an event called Manchester Night, gardens and writes short fiction. Understanding the Media. Eoin Devereux. The new edition, with updated case studies and a good range of online reading, is a valuable resource for both students and lecturers.
He was also recently selected by SAGE to present a series of short video lectures on a range of themes including the work of Stuart Hall; Fandom; Ideology and Media Representations of Poverty for their Media and Communications tutorials and case study videos. He tweets daily as drdevereux and in his spare time DJ's, organises an event called Manchester Night, gardens and writes short fiction. Understanding the Media. Eoin Devereux. Understanding the Media introduces key theoretical issues in media analysis and encourages students to use case studies to examine their own personal media use and exposure. Author Eoin Devereux applies a model of media analysis that gives equal weight to the production, content, and reception of media texts. A particular emphasis is placed on understanding the mass media in a social context, and readers are invited to engage with a variety of questions about the increasingly complex mediascape in which we live our everyday lives.
Goodreads helps you keep track of books you want to read. Want to Read saving…. Want to Read Currently Reading Read. Understanding the Media. Other editions. Error rating book. Refresh and try again.